Startup BizCast #72 – How and Why of Business Blogging (Steve Mullen)

A few weeks back I was one of the presenters in two different webinars from PRWeb.  Each of the presentations was about small business marketing, and during each I talked about business blogging.  And … after each I received a number of emails from people who were confused about how to do it.  Since this seems to be at least a somewhat universal confusion, I decided to do an episode on the “how” and “why” of business blogging, even though I’ve covered the information here and there during this series.

Note: There will be NO episode next week.  I’ll be out of town speaking at a conference on Monday and Tuesday, and I just won’t have time to produce a show.  

A word from our sponsor:
Try GotoMeeting free for 30 days! For this special offer, visit www.gotomypc.com/techpodcasts!

Links mentioned in this episode:
WordPress (www.wordpress.org)
EndGame PR Blog (www.endgamepr.com/blog)

Also — don’t forget to join the Startup BizCast Group on Facebook!

Startup BizCast’s theme music is “Entranced” by Blake Emrys. The full version of the song, along with other music by the same artist, can be downloaded at Podsafe Music Network.

Startup BizCast is produced by BizPodz, the corporate podcast production service from EndGame Public Relations, LLC. For more information on how your business can take advantage of the social media revolution, please visit www.endgamepr.com/podcasts.


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